Tuesday, February 21, 2017

Will Your Car Soon Become Your Personal Assistant?

PEKIN, Ill., – We already know that today's new vehicles are equipped with technologically advanced features like hands-free phone calls and voice-controlled GPS. These features make our lives more convenient and keep us safe while distracted driving is on the rise. With technology always improving around us we find ourselves asking will your car soon become your personal assistant? 

In collaboration with RWTH Aachen University, Ford is researching the use of microphones to improve speech processing in vehicles. This type of research has the potential to allow your vehicle to learn all about your preferences. In-car cameras could also be used to read facial expressions and create the "empathetic car," one that knows how you're feeling when you sit down.

As early as this summer, Ford vehicles will begin allowing drivers to access Amazon's virtual assistant, Alexa through Ford SYNC 3. Alexa understands 23 different languages and is expected to bring drivers more convenient ways to navigate while operating their vehicle.

But with all of these technology advancements at our fingertips, and the idea that our cars may soon become more like personal assistants, we may find ourselves wondering if we've taken things a bit too far. Do cars really need to do more than take us from point a to point b? Do we need to be able to ask our vehicle's a question? What do you think of all of these proposed new features?

You can read more about Ford's latest research project with RWTH Aachen University and see what features and improvements will soon become available in the Ford MediaCenter.

Located at 2200 North 8th Street, Pekin, IL 61554, Velde Ford of Pekin is committed to providing customers outstanding service. We want you to enjoy your car buying experience. If you have any questions or concerns, be sure to stop by the dealership or visit our website at www.VeldeFordPekin.com. You can also reach us at (888) 221-2804. We look forward to hearing from you soon!

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